Bosch: Do not shrink the Chinese market business temporarily

"The global financial crisis does not affect our long-term investment in the Chinese market." On the 11th, the world’s leading auto parts supplier and diagnostic technology expert, the German Bosch Group, held a press conference in Shanghai to express their expectations for the Chinese automotive aftermarket.

Just last week, Bosch India Company stated in a document submitted to the Bombay Stock Exchange that it will temporarily suspend production of some parts and components at the Nashik plant in India to reduce inventory and respond to the decline in car sales. In response, Zheng Dazhi, general manager of Bosch Trading (Shanghai) Co., Ltd. stressed that currently, Bosch does not plan to shrink its business in the Chinese market, and will further increase investment in the market.

Zheng Dazhi said that the once-in-a-century financial crisis has begun to affect car sales. Despite the first wave of growth in the global automotive industry in the first 10 months of this year, with the collapse of the three giants in the US auto industry, the market has experienced a decline in various degrees.

“It is expected that in the coming months, the negative impact of the financial crisis will be passed from car sales to automobile aftermarket.” Zheng Dazhi analyzed that Bosch Group has responded to the possible downturn in the market. “At present, our overall sales are normal. Should be able to complete the full-year scheduled goal."

The so-called response strategy of the Bosch Group is to vigorously develop the Chinese auto aftermarket. To this end, the Group has acquired the Bisbat Group and the Kinder Instruments business. The former is a “traditional strong team” of automotive testing equipment and has sales and service channels throughout the world; the latter is the “rising star” of the industry with full autonomy. Intellectual property car decoder and oscilloscope.

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