Commercial Vehicle Firms Slightly Encircling Small and Medium-sized Enterprises


According to statistics from the National Development and Reform Commission, in the first half of this year, there were more than 67,000 SMEs in the country. Take Guangdong as an example. From January to July this year, nearly 3,000 toy exporting companies have been “dormant”. In the first three quarters of this year, compared with the same period of last year, Guangdong had a record of actually exporting toys from 4,820 to 1,554. The pressure of survival for SMEs is unprecedented.

"The most important thing for small and medium-sized enterprises is to live!" As Alibaba CEO Ma Yun has called for, under the severe economic situation, SMEs that are still operating now are actively seeking measures to deal with the "winter." Expanding sources of funds, establishing industrial alliances, upgrading technological equipment, adjusting product structures, reducing management costs, and expanding new market areas have become important measures for SMEs seeking to survive.

While SMEs are actively saving themselves, support services from the government and the private sector have been widely implemented.

Since the beginning of this year, the special funds allocated to the SMEs by the central government have exceeded 3.5 billion yuan. The Ministry of Finance and the State Administration of Taxation also announced recently that it will increase the export tax rebate rate for textiles, clothing, toys and other 3,486 tariff items starting on November 1. The first non-governmental forces that have invested in rescue operations are industries or companies that have close links with SMEs. Not long ago, Alibaba established an executive team for the SME development plan and announced that it will invest 30 million US dollars in advertising fees to help SMEs to promote overseas. Nanjing Iveco, the leading enterprise in the field of high-end light commercial vehicles in China, has also responded to the challenge and has become the representative of the automotive industry, the first to invest funds to support the development of SMEs.

In fact, the close connection between SMEs and China's commercial vehicle companies is self-evident. For a long time, SME users are an important part of China's commercial vehicle consumer groups. Especially in the field of light commercial vehicles, various types of light passenger vehicles and light trucks can be said to be one of the indispensable production tools for the development of SMEs. The momentum of the vigorous development of small and medium-sized enterprises in China over the years also continues to stimulate the expansion of China's commercial vehicle market. However, as the economic crisis intensifies, the “intimate” relationship between commercial vehicle companies and SME users also faces challenges.

“On the one hand, if a large number of small and medium-sized enterprise users are lost, it will have a serious impact on our business development. On the other hand, it cannot be overlooked that there are still a large number of SME owners who have a strong desire to persist in their operations and even seek development. Satisfy their car-buying needs and support their entrepreneurial dreams. This is the original intention of our launch of the Million Entrepreneurship Plan, said Shi Qiancai, deputy general manager of Nanjing Iveco Sales Co., Ltd.

Nanjing Iveco's million-dollar business plan for SME users is actually composed of two parts. Its core carrier is the newly launched Iveco Baodi all-round light passenger products. In the current economic situation, many SME users have been experiencing increased pressure due to financial pressure. The demand for “one vehicle for multiple purposes” has become increasingly prominent when purchasing light passengers, focusing on their desire that vehicles can simultaneously satisfy “urban distribution” and “occupant transport”. The dual needs. "Under the current economic situation, how to help small and medium-sized enterprises to use the limited funds reasonably and obtain more valuable transportation solutions is the biggest responsibility for commercial vehicle companies."

At the same time, Nanjing Iveco has also created opportunities for excellent SME owners to receive venture capital support and entrepreneurship counseling by encouraging users to actively write business plans to participate in the selection process. "The first phase of the 'One Million Entrepreneurship Plan' has a quota of 200, and the total amount is 1 million. The highest-level entrepreneurial star will receive a $80,000 purchase discount, and the outstanding entrepreneurial plan will also receive guidance from relevant experts. Consulting services.” Shi Zicai said that the “One Million Startup Plan” will become a fixed aid measure and it will continue for all SME users for a long time.

According to industry insiders, not only China's commercial vehicle industry, in fact, the rapid development of the Chinese automobile industry in recent years can not be separated from the support of the majority of SME users. The action of Nanjing Iveco is also an active expression of the "carrying back" society of China's auto companies.

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