Due to the strong demand from China and Europe, the public wants to exceed the electric vehicle sales target

According to foreign media reports, Christian Senger, head of electric vehicles at Volkswagen Brands in Germany, said that due to the strong demand from China and Europe and the undeveloped potential of the southern hemisphere market, Volkswagen will strive to achieve the original target of selling more than 1 million electric vehicles by 2025.

Since being exposed to the cheating scandal of emissions testing in 2025, Volkswagen has publicly stated that it will become the world leader in green transportation and will strive to achieve the sales target of 1 million electric vehicles by 2025 based on the popular MEB platform. The MEB platform is Volkswagen's first modular production platform for pure electric vehicles. It supports the development and production of nearly 30 electric models of the four brands of the Group, covering golf-size ID hatchbacks to Vizzion sedan models. In addition, thanks to economies of scale, the platform can also save money for the entire production cycle.

Senger said that the latest signs that demand may exceed expectations come from national sales agencies such as Scandinavia’s Moeller Mobility Group, which distributes Volkswagen branded cars in different markets and regions. He added that in addition to Europe, China and the United States, Volkswagen also saw the potential to be tapped in other regions including South America, but it was not included in its sales target. Senger also believes that the company needs to measure whether its battery capacity can meet the needs of the southern hemisphere market, and stated that in order to stimulate consumer demand, the public wants to use the synergies of the MEB platform and declining battery costs to sell electric cars at the price of traditional fuel vehicles. car.

The VW Group’s goal is to sell a total of 3 million electric vehicles by 2025, including its high-end brand models Audi and Porsche, and the Czech business unit Skoda.

As the world's largest auto market, China has been committed to solving the air pollution problem, which has led to a sharp increase in investment in the electric vehicle sector. In addition, the drop in battery prices has also given the public an optimistic attitude toward the attractiveness of electric vehicle technology.

On May 28th, foreign media reported that Volkswagen will open three new factories in Qingdao, Tianjin and Foshan to promote electric vehicles and SUVs. On the same day, the local media learned from the official that the FAW-Volkswagen Qingdao plant was formally put into operation and the new Bora will be debuted as the first model of the new plant at the completion ceremony of the factory. The factory will then put into production the pure electric version of Polaris. It is said that by 2020, FAW-Volkswagen will invest about 10 billion yuan in the base, and it is expected that the annual output will reach 300,000.

VW has been increasing its electric vehicle production, but it is not the only car company that has significantly increased the output of electric vehicles. Tesla has been working hard to increase the output of Model 3, and hopes to occupy a certain position in the mainstream market. Other German car companies are also investing heavily in electric vehicles. The BMW Group stated last week that the company will start mass production of electric vehicles by 2020. Daimler Group’s Mercedes-Benz brand plans to launch more than 10 electric models by 2022.