The "Automotive Process and Equipment Technology Seminar" was held recently in Guilin. At the meeting, more than 100 experts, scholars, domestic auto equipment suppliers, and relevant responsible persons of auto companies exchanged ideas on the development of China's auto equipment technology and technology.
The participants were pleased to discover that in the past few years, domestic auto equipment suppliers have made rapid progress in innovation and service, and they have had the strength to compete with foreign competitors on the same stage, and have begun to break through some areas that were originally only monopolized by foreign suppliers.
"Innovation in the automotive industry depends on
Manufacturing Technology and Equipment Process Innovation"
Experts pointed out that one of the trends in the development of the automotive industry is product customization and production customization. Automotive products have gone from the era of “as long as there was no major problem†to the era of excellence in quality, and some traditional production equipment is difficult to adapt to new requirements and needs to be transformed and upgraded.
From the experience of developed countries, we can see that the development of the automobile industry will inevitably be accompanied by the development of manufacturing technology and equipment industries. The developed countries of the automobile industry and the automobile equipment industry are also very developed. These advanced automobile equipments strongly support and promote the automotive industry. development of.
At the seminar, Zhang Xiaoji, vice president of the China Federation of Machinery Industry, pointed out that in 2010, China’s annual automobile production is expected to reach 10 million units. By 2020, it is expected to exceed 20 million vehicles. The industrial development space is huge, and it is a powerful and complete one. The independent research and development system of auto equipment is indispensable. He stressed that advanced automotive manufacturing equipment technology is the key to the country's transition from a big automobile country to a powerful automobile country. Innovation in the automobile industry depends on innovation in manufacturing technology and equipment technology.
Domestic suppliers speak by strength
The development of China's auto industry, especially its own brand, has provided room for domestic auto equipment. With the unremitting efforts of domestic suppliers, China's auto equipment industry has made great progress. At present, the automobile market is fiercely competitive, and the profitability of the industry is greatly reduced. Many vehicle manufacturers have become more and more indispensable for the requirements of “low-cost vehicle-building, low-cost investment and plant constructionâ€, and the demand for low-cost automobile equipment has become increasingly urgent.
In the face of pressures from equipment upgrades and local competitors’ production, the domestic automotive equipment suppliers represented by the Fourth Design Institute and the Fifth Design Institute of the Ministry of Machinery Industry have strengthened their digestion, absorption, and re-innovation on the basis of technology introduction. It promoted the rapid development of the domestic vehicle equipment industry, and successfully occupied the automotive equipment market for most domestic commercial vehicles, some joint ventures and independent brand companies, and the product price was far lower than that of foreign suppliers.
Zhang Xiaokai believes that the coating and assembly line of 150,000 units of Shanghai GM Wuling, which is contracted by the Fourth Design Institute of the Ministry of Machinery and Industry, has been approved by General Motors of the United States. This shows that domestic suppliers already have the same high level suppliers as foreign ones. Taiwan's competitiveness. General Manager of Shanghai GM Wuling also highly praised the production line. He believes that the good operation of the production line is the basis for the rapid development of Shanghai GM Wuling in the past two years. U.S. General Motors also sent more than a dozen production directors from various plants around the world to Shanghai GM Wuling to learn from experience and included the Fourth Design Institute of the Ministry of Machinery Industry in its global procurement system.
General Manager of China Automotive Industry Engineering Co., Ltd. Chen has the right to have deep feelings about the rapid growth of domestic suppliers in recent years. He pointed out that through the introduction of foreign high-level talents and continuous innovation, domestic suppliers have mastered the core technology of high-volume, high-level automotive equipment production lines, and also achieved breakthroughs in the highly demanding coating processes, such as the hierarchical layout of workshops. , Plant clean control, airflow balance, beat guarantee and simulation technology. “For some key equipment, we adopt an international procurement model, what equipment is used by foreign suppliers, and what equipment we use, which will greatly reduce the gap between each other.†Chen Quan said.
Good service is another important reason for domestic suppliers to win the market. Compared with foreign suppliers, domestic suppliers can start work normally even during the “1 1†and “5·1†long holidays and during the Spring Festival. Automobile companies produce during the day, equipment suppliers use the night to transform and maintain the production line, will not affect the normal production of automotive companies. In the initial stage of the production line, suppliers often need a lot of help and support, which is difficult for foreign companies to do.
Planning overseas
While maintaining a firm foothold in China, some domestic auto equipment suppliers have begun to look to overseas markets.
In order to better “go globalâ€, at the end of last year, the Fourth Design Institute of the Ministry of Machinery Industry and the Fifth Design Institute jointly joined forces to establish the China Automotive Industry Engineering Corporation, to create a car trade service sector and strengthen service brand building. According to the reporter’s understanding, the company is currently participating in the U.S. GM’s bid for the Indian project and is bidding for the automobile equipment project in Sudan and other countries.
With the accelerating process of domestic auto companies setting up factories abroad, domestic auto equipment suppliers have expressed their desire to provide complete production equipment for these enterprises' overseas factories. At present, China Automotive Engineering Corporation is building its commercial vehicle painting, welding and assembly line for Dongfeng Motor in Ukraine. “We are the first domestic auto equipment supplier to participate in bidding overseas. We must establish a good image of Chinese suppliers through our own efforts.†Chen Quan said.
Chen has the right to frankly say that the competition faced by domestic auto equipment suppliers is fierce. In the past, the level of domestic auto equipment was low, and many foreign auto companies still used this as an excuse to increase their right to talk. On the other hand, in order to ensure their own interests, foreign competitors also use various excuses to control and control the development of Chinese companies overseas. Therefore, the development of domestic auto equipment suppliers cannot be separated from the support of domestic auto companies. Without the support and selection of car manufacturers, there is no way to develop the domestic auto equipment industry, and it is impossible to establish a foothold in overseas markets.
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